Chelsea Recreation & Cultural Affairs

Chelsea Heritage Celebrations Grant 2024

Feb 28, 2024
submission #18
Application

Application

Name of Applicant Dr. Herbert L. Selesnick
Email [email protected]
Telephone +19782735115
Grant Amount Requested $6,105.99
Project Title Jewish Chelsea: 1920 - 1950
Date(s) of Implementation May 5, 2024

Contact Information

Organization Temple Emmanuel of Chelsea
Organization Contact Herbert L. Selesnick
Contact Title Community Engagement Coordinator
Organization Address 60 Tudor St, Chelsea MA 02150-2550
Email [email protected]
Telephone +19782735115

Project Details

Project Title Jewish Chelsea: 1920 - 1950
Project Date 2024-05-05
Amount Requested Minimum $5,000.00
Amount Requested Maximum $7,400.00
Location of Project The project will be located in Temple Emmanuel's 1700-square-foot social hall and 3500-square-foot sanctuary.
Time of Project 2:00 - 6:00 pm
Is this a recurring project? No
If yes, what is the time period? N/A
Expected number of attendees 500
If a recurring project, number of attendees in prior years 0
Will your project utilize volunteers? Yes
If yes, please estimate the total number of volunteers and the number of hours donated 96
Briefly describe your audience(s) and mission as an artist or organization. The audience is all ages and accessibilities with a focus on all Chelsea residents as well as the extended Jewish community from the North Shore with familial ties to Chelsea. This project was created specifically for the Chelsea 400th Celebration as part of Cary Square Day and will be held at Temple Emmanuel, one of the two remaining Jewish houses of worship in Chelsea. The mission of the Jewish Chelsea Museum at Temple Emmanuel is to immerse visitors in the lives and times of a vibrant, historical Jewish community and exemplify the role of storytelling in preserving the memories of an ethnic immigrant culture.
Briefly describe the project that will take place. The project will be a museum-style exhibit that tells the story of the Jewish people in Chelsea from just after WWI to just after WWII when the community was almost 50% of the city and the children of immigrants from Eastern Europe were beginning to find their footing as "Americans." Our project is a multi-media event that is interactive and inclusive and will include these elements: 1) History stations comprised of artifacts, ephemera, and personal memorabilia. 2) Video stories, oral histories, and Temple Emmanuel's Jewish Chelsea Museum website, all accessible on monitors and headsets. 3) A 15-minute film, Chelsea: The Jewish Years 4) Live storytelling events 5) Culturally relevant music 6) Culturally relevant food and non-alcoholic beverages
Outline how you plan to market your project and the timeline you intend to follow. In addition, outline the audiences you intend to reach (be specific). You may attach an additional document if necessary. Our marketing timeline is from March 1 through May 5, 2024. During that period, our project promotional plan includes the following: 1) Advertise the event in the newsletter that goes to Temple Emmanuel's email list. 2) Reach out to Chelsea's community organizations, religious institutions, schools, and potential sponsors. 3) Connect with Jewish organizations on the North Shore and in the Greater Boston area. 4) Post a promotional video on Chelsea Cable and Facebook and Instagram's Chelsea community pages. 5) Send press releases and flyers to Chelsea Cable, Chelsea Record, Jewish Journal, and Jewish Boston. 6) Engage reporters from the Chelsea Record and the Jewish Journal to write articles about the event and potentially cover the actual event. Our project's target audiences are North Shore and Greater Boston Jewish households and every Chelsea household.
What benefit(s) will this project bring to Chelsea and its residents? How do you expect to engage the community? This project will benefit Chelsea and its residents and engage the community by contributing to its cultural vitality in at least four different ways: 1) Participating in the celebration of Chelsea's 400th Year by highlighting a specific time in Chelsea's history that many Chelsea residents might not know about. 2) Focusing on personal storytelling as an engaging way to convey or acquire a more intimate understanding of Chelsea's social and cultural history. 3) Inspiring the event attendees to think about storytelling as a way to share their ethnic group's history with the broader Chelsea community. 4) Creating an open, inclusive, and participative atmosphere where people from different backgrounds feel welcomed and comfortable.
Are you partnering and/or collaborating with other organizations? If so, name the organization(s) and their role(s) in the project. No, the temple is not partnering with other organizations on its Jewish Chelsea Museum's 4-hour storytelling open house.
Acknowledgement of the Chelsea Heritage Celebrations Grant by the CCC is mandatory on all advertisement and promotions. How do you plan to accomplish this? Be specific. All of Temple Emmanuel's promotional & marketing materials for its May 5th open house will explicitly acknowledge that the funding for the event was made possible by a Chelsea Heritage Celebrations Grant from the Chelsea Cultural Council. The Temple president's open house welcoming remarks will include this acknowledgment as well.
How will you measure the success/impact of this project? We will design and distribute a participant evaluation questionnaire in Spanish and English. Our final report will include an analysis of the questionnaire survey data. We will also create an anonymous Google survey to be sent out after the event for additional feedback and responses.
How will the project be modified if the entire amount is not awarded? Be specific. Depending on the amount of the award, we will cut back on or eliminate the musicians.
Budget Form

Income

1. Total projected admissions/ticket sales $0.00
Description The temple's storytelling open house will be open to the public and free to all attendees.
Per ticket cost for general admission (GA) $0.00
Description The temple will not sell tickets to its free storytelling open house.
Projected number of GA ticket sales 0
Description The temple will not sell tickets to its free storytelling open house.
2. Net concession sales $0.00
Description There will be no concessionaires at the temple's free storytelling open house.
3. Advertising sales $0.00
Description There will be no paid advertising at the temple's free storytelling open house or in the temple's marketing and promotional materials for this event.
4. Sponsorships $1,000.00
Description We believe this is a realistic estimate of the total sponsorship dollars we can raise between now and May 5.
5. Award from the Local Cultural Council Grant (not the projected Chelsea Heritage Celebration funds) $3,500.00
Description Coordinator $1500 Social Media Ads $300 Graphic Designer $200 Editor $800 Translator $300 Storyteller Coach $400
6. Award from the Mass Cultural Council Festival Fund $0.00
Description The temple has not received an award from the Massachusetts Cultural Council Festival Fund.
7. Exhibitor fees $0.00
Description There will be no exhibitor items at the temple's free storytelling open house. Only items loaned or gifted for free to the temple's Jewish Chelsea Museum will be displayed during the free storytelling open house.
8. In-kind contributions (estimated value) $16,800.00
Description Dr. Herbert Selesnick 16 hours @ $300 $4800 Dr. Ellen Rovner 16 hours @ $300 $4800 Dr. Kenneth Wacks 16 hours @ $300 $4800 3 more volunteers, 48 hours @ $50 $2400
9. Funding from $0.00
Description There are no sources of funding for the temple's free storytelling open house other than the sources identified above.
10. Other income $0.00
Description There is no income for the temple's free storytelling open house other than the income identified above.
Total income $4,500.00

Expenses for the requested project

1. Artists / Project Fees $1,000.00
Description Musicians $1000
2. Food & Beverage $500.00
Description The temple's free storytelling open house will display tasting samples of ethnically relevant food and non-alcoholic beverages. This expense is for purchasing the samples.
3. Advertising $674.00
Description $300 IG ads - covered by Cultural Council Grant $374 request for ad in Chelsea Record (2weeks, all newspapers, 3 inches, color) non-profit rate
4. Facility Rental Fees $0.00
Description The temple will not charge a facility rental fee for its free storytelling open house event.
5. Equipment Rental $515.00
Description The temple will rent four laptops and four headsets to facilitate the open-house visitors' viewing and listening to oral history videos, a documentary film, and other digital artifacts on its Jewish Chelsea Museum's new website,
6. Supplies / Decorations $185.00
Description Paper plates, cups, plastic utensils, cleaning supplies.
7. Royalties $0.00
Description No royalties will flow from the temple's free storytelling open house.
8. Lodging $0.00
Description No lodging expense will be associated with the temple's free storytelling open house.
9. Transportation $0.00
Description No transportation expense will be associated with the temple's free storytelling open house.
10. Printing & Postage $671.99
Description The storytelling open house's print needs will include handouts, display notes, and photographs for its museum-style exhibit. Postcards about the event to be sent out to Temple community and at large Greater Boston Jewish community organizations. Mailing $340 Printing Postcards: $136.99 Printouts for event: $195
11. Merchandise Expense $0.00
Description No merchandise expense will be associated with the temple's free storytelling open house.
12. Security / Police Detail $360.00
Description Paying for police detail.
13. Insurance Cost $0.00
Description No insurance expense will be associated with the temple's free storytelling open house.
14. Permit / Fees $100.00
Description City of Chelsea. Food permit.
15. Translation Fees $700.00
Description $300 for translations (written materials) covered under Chelsea Cultural Grant $400 requested for interpretations during oral presentations.
16. Other Expenses $5,900.00
Description Coordinator $1500 + $1000 (additional funding request) Graphic Designer $200 Editor (to add captioning to videos) $800 Storyteller Coach $400 Video/Photo to cover event $2000
Total expenses $10,605.99
Additional documents

Additional documents

File 1 JournalRateCardAds.pdf
Description of file Journal Rate Card
File 2 Chelsea's 400th Anniversary - Rentacomputer.com quote.pdf
Description of file Headset and Laptop Rentals
File 3 Shopping List Temple Open House - Amazon.com.pdf
Description of file Shopping list - paper goods and cleaning supplies
File 4 Retail Postage Price Calculator Postcard.pdf
Description of file Postcard mailing estimate
File 5 Printing Estimate.pdf
Description of file Postcard and other printing needs
Grant Application Checklist

GRANT APPLICATION CHECKLIST

CHECKLIST Projects are based in Chelsea, Massachusetts to: 1. support customs, practices, places, objects, artistic expression, and values that are passed on from generation to generation contributing to a vibrant community; 2. engage residents & visitors with activities that celebrate the arts & cultural experiences; 3. showcase Chelsea’s geographic, artistic, and cultural diversity, Project implementation by Dec. 31, 2024, Grant Application and Budget Form fields and questions are thoroughly completed and signed and dated by applicant or the authorized representative of the organization, Letter(s) from partnering organizations, independent contactors or City of Chelsea Departments are included with current date and official signature, Online or paper application must be received by Friday, March 15, 2024