Jeheredia

WeHo Pride 2022 - Community Group Application

Feb 18, 2022
submission #11
WeHo Pride 2022 - Community Group Application

Organization/Group Information

Organization/Group Name Hammer & Nails Grooming Shop For Guys
Applicant Name Fes Russell
Applicant Title or Relationship to Organization/Group Owner
Applicant Email Address [email protected]
Applicant Phone Number +16302723371
Please briefly describe your organization/group and its mission or purpose: We are the premier destination for men's grooming experiences in West Hollywood! A man cave nirvana offering haircuts, straight razor shaves, manicures & pedicures as well as facial waxing. Our goal is to offer a world class luxury experience with complimentary beverages, personal TV screens, noise cancelling headphones and dedicated artists to deliver an array of therapeutic treatments. We have a predominantly LGBTQ+ staff & client base and our goal is to keep men looking beautiful!
Is your Organization/Group a 501c3? (It is not a requirement that your organization be a 501c3) No
Please briefly describe the Organization/Group's connection to LGBTQ Pride Our shop is predominantly LGBTQ staffed and we hang our flags with pride on our window panes! We educate and promote wellness for men while making them beautiful one treatment at a time. We love our community so much and would be so privileged to participate in West Hollywood Pride!
Please briefly describe the Organization/Group's connection to West Hollywood Located on the corner of Santa Monica Blvd and La Brea, you can find us right in the heart of West Hollywood. We have been working closely with the community to bring a new spark of energy that we ALL need. In January we partnered up with the West Hollywood Chamber of Commerce and invited guests to join us on the red carpet for our Grand Re-Opening. Further, we have executed many successful pop up events in the community including Lululemon, Orange Theory, Barry's Bootcamp and the Melrose Place Farmer's Market!

WeHo Pride Integration

In what way is your organization/group seeking to integrate with WeHo Pride? Option 1: Activate a designated space in the footprint of a WeHo Pride event held in the vicinity of West Hollywood Park and San Vicente Blvd. during the weekend of June 3-5, 2022

Option 1 - Space within WeHo Pride Footprint

Please describe you proposed programming/activity within the WeHo Pride footprint: We would love to do a pop-up style booth featuring a step & repeat banner with tent and we will feature an array of promo items including bottle openers, premium upgrade cards, a spinner giving away free services, brochures, Koozies, free samples of our retail items AND free 15 minutes haircuts, manicures and pedicures! We will have music, our beautiful staff and will make it the most fun booth on the block :)
Will your organization/group be requesting supplemental funding from the City for programming and activities as a part of your footprint in WeHo Pride? No

Option 2 - Separately Produced Event

Please describe you proposed event: Hammer & Nails would absolutely love to participate this year with our very own float in the parade! We will celebrate PRIDE with our staff by doing giveaways and throwing
Will you be requesting supplemental funding from the City? No

Agreement with the City of West Hollywood

Please note that, if selected, your organization may be required to provide insurance and enter into a written agreement with the City of West Hollywood. I agree

Additional Information

If there is any additional information you would like to share, please use the below space: We are under new ownership as of October, 2021, we are fully staffed and are bigger than ever!! We absolutely need to be a part of Pride this year and truly feel like we will make such a powerful impact. Could not be more excited for June :)
Please upload any additional information that your organization/group would like to share , ,